Hello world!

Katrina — Wed, 03 Sep 2008 14:15:44 +0000

I have more than ten years experience leading user experience work on web initiatives, and seven years experience building and mentoring creative teams. My background in journalism makes me particularly adept at handling communication challenges. I get great pleasure from working with creative people to solve big problems. Here are some ways I can help you.

Research
Learn who your users are and how their needs intersect with the needs of your business.
• Interviews
• Surveys
• Ethnographic observation
• Heuristic and competitive audits
• Usability testing

Participatory design
These facilitated exercises not only result in great design ideas, they can help build consensus within your organization for the design solution.
• User experience workshops
• Feature prioritization workshops
• Personas
• Card sorts

Content strategy
I can help you determine what you need to say and how you need to say it.
• Content needs analysis
• Content workshops
• Editorial planning
• Writing and editing

Interaction design
Working collaboratively with my clients, I iterate on the design to refine our ideas and make sure they meet user and business goals and are technically feasible.
• Site maps
• Schematics/wireframes
• Task flows

Katrina Alcorn

Hello world!